If you or someone you know is struggling or in crisis, help is available. Call or text 988 or chat 988lifeline.org to reach the 988 Suicide & Crisis Lifeline.
Suicidal thoughts, much like mental health conditions, can affect anyone regardless of age, gender or background. Suicidal thoughts, although common, should not be considered normal and often indicate more serious issues.
September is Suicide Prevention Month — a time to raise awareness of this urgently important crisis. We use this month to shift public perception, spread hope and share vital information to people affected by suicide. Our goal is ensuring that individuals, friends and families have access to the resources they need to discuss suicide prevention and to seek help.
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Need more information, referrals or support? Contact the NAMI HelpLine.
We at NAMI have created this toolkit to support NAMI State Organizations and Affiliates, partners and ambassadors, and other mental health champions in an effort to promote Suicide Prevention Month. We encourage you to use these resources in your own promotion and awareness efforts.
Join us in shifting the mental health culture through conversation. Download our toolkit for more insights and resources on how to spread awareness.
Throughout September, we invite you to share our messages below or your own about Suicide Prevention Month through the power of courageous community conversations. Help us amplify the message that there is strength in vulnerability.
Don’t forget to tag us at @NAMICommunicate on Instagram and X (formerly Twitter) and @NAMI on TikTok, LinkedIn, and Facebook. And be sure to use the hashtag #SuicidePreventionMonth in your posts.
In every post, please add language or a reply comment providing information to 988. This can include but is not limited to:
Weekly/daily activations will be taking place on NAMI’s social media channels. Follow NAMI to tune in, repost, retweet, and share: Facebook, Instagram, LinkedIn, Threads, TikTok, X, YouTube
#SuicidePreventionMonth
Sample Social Media Captions
We encourage you to incorporate these graphics in your social media posts, cover images, website hero images, or existing messaging to help spread awareness during September. High-quality files can be downloaded at the link here.
While suicide prevention is important to address year-round, Suicide Prevention Month provides a dedicated time to come together with collective passion and strength to address this difficult topic. The truth is, we can all benefit from honest conversations about mental health conditions and suicide, because just one conversation can change a life.
Join our movement to advocate for a better mental health care system by signing up for advocacy alerts and taking action when opportunities arise in your community.
Order the book via: Amazon, Target, Barnes & Noble, Books-A-Million, and Bookshop.org.
Please feel free to use these facts and others, to encourage discussions with your community through social media or other forms of outreach.
Data from CDC, NIMH and other select sources.
NAMI HelpLine is available M-F, 10 a.m. – 10 p.m. ET. Call 800-950-6264,
text “helpline” to 62640, or chat online. In a crisis, call or text 988 (24/7).